‘PLANET V4’ ACCELERATION AND BUSINESS DEVELOPMENT BOOTCAMP

Planet v4 logo

A unique, sponsored learning experience and business development program for young entrepreneurs working on sustainability challenges in the V4 countries

About the program

The ‘Planet V4!’ acceleration and business development Bootcamp is a 3-day-long education journey for 10 selected startups from the V4 countries – Czechia, Hungary, Poland and Slovakia – that are beyond the conceptualization phase, at least on MVP, with a solution that is addressing a sustainability issue. The selected participants will also win a special invitation to exhibit at the Planet Budapest Sustainability Expo and Summit and will earn introductions to some world-class environment masterminds.

Since the program is focusing on the young generations, startups having a founder below the age of 30 will be preferred in the application process. Key focus areas are: food waste, water management, energy efficiency, transportation and waste management, while applications from startups outside of these areas are also welcomed as long as they address some other sustainability challenges.

Why to apply

The selected ten startups will be invited to Budapest to participate in this unique Bootcamp, taking place between 27th-28th-29th October 2021 (Wednesday-Friday) to learn from and build relationships with real market professionals and investors, and with each other.

They will also get a special invitation to exhibit at the Planet Budapest Sustainability Expo and Summit, organized in Budapest between 29th November – 5th December 2021 and to have scheduled 1:1 meetings with some of the world’s leading policymakers, academics and high-end representatives of international organisations on sustainable development and financial institutions, as well as business players committed to sustainable development.

All costs are covered for both the Bootcamp and the Expo, including travel, accommodation and the exhibition.

HOW TO APPLY

Click on the link below, answer the questions and attach the requested documents. Your application will be rated by an international board of judges, representing all the V4 countries, and the 10 highest ranked applicants will be invited to join the program.

TIMELINE

AGENDA OF THE BOOTCAMP

27th October (Wednesday)
Topic: Recruitment

Workshop holder: Gabi Sarkadi, Co-Founder & Senior Tech Recruitment Consultant @ TalentStack

Gabi is a recruitment professional with 15 years of experience. She worked both on agency and corporate sides, as an HR Consultant, Technical Recruiter, and as HR Business Partner, in small and mid-sized HR service providers and technology companies. She is currently leading a recruitment agency focusing on IT searches, acts as a team lead of 5 tech recruiters, and supports as a senior consultant a couple of partners in recruitment topics.

Steps of your recruitment

– Building your recruitment strategy
– Members, responsibilities in recruitment
– Tools and costs in recruitment (advertising, career boards, headhunters)
– Create persona, ideal candidate profile
– Types of interviews, tech tests, AC, methodology

Employer Branding

– Create your unique employer brand, values
– Recruitment marketing, career page, social media contents
– Company culture

Workshop I.

– Plan recruitment strategy for your startups’ 1st year
– Define your values
– Nr of employees, roles, costs of FTEs/contractors
– Costs of hiring, channels, tools

Going out and recruit offline – networking essentials
How to reduce your recruitment costs (referrals, testimonials, free tools)
Guest speaker with international recruitment experience: dos and donts of startup recruitment
Replacements, firing, exit interviews – what if someone leaves us

Workshop II.

– Simulated interview: how to do it in practice // Gabi + 1-2 participants test interview

28th October (Thursday)
Topic: Marketing

Workshop holder: Gábor Bonyhádi, Chief Marketing Officer @ eOptika

Gábor is an experienced marketing leader and startup founder with a demonstrated history of helping companies grow and scale. Skilled in Digital Strategy, People Management, Marketing Strategy, and Project Coordination. Hands-on, love to build new things, but also love to build teams that can perform and can reach business goals and KPI’s. Currently working as the CMO of eOptika (7M EUR revenue). Prior to this, he helped PROGmasters as co-CEO for 1,5 years to grow (from 0.5 to 1,2M EUR revenue), Codecool as a marketing advisor and later CMO for 5 years to grow (from 0 to 3.5 M EUR revenue), and was CMO of Szamos for 1,5 years (15M EUR revenue). HE holds a position as a Member of the Board at the Hungarian Marketing Association.

Branding

– What is branding?
– The importance of branding in the long run
– How branding relates to your company’s core values

Scaling with marketing

– How to scale your marketing activities internationally
– Agency vs. inbound full-stack marketer vs. inbound international specialists

Performance marketing

– What are the most common performance marketing channels (Facebook, Google, Native ads: Taboola, LinkedIn, TikTok, etc…)
– How to use each of these platforms?
– The importance of “common ground measurement” – what does each platform use as an attribution model and how to read the numbers

Inbound marketing

– blogging, webinars, e-mail hooks, e-mail marketing

SEO as a growth tool

– How to analyze your business in terms of SEO
– How to create SEO content quick and dirty

Marketing Technologies

– What marketing technologies can you use and what marketing technologies should you use

29th October (Friday)
Topic: Sales

Workshop holder: Tamás Holczer, Startup Advisor, Freelance Sales and Recruitment & NASA Technology Transfer

Tamás is a sales and business development professional, originated from Hungary, has been living and building companies and brands from scratch in the US market from the San Francisco Bay Area since 2009.

Introductions and quick elevator pitch

Know your target market and how to get there

– Reverse on purpose (pitch & marketing – how to change/improve both continuously)
– Open conversation about who did what to complete market their research

Your initial sales preparation before a meeting & pipeline

– Presentation/deck (how does it look, why says what it says)
– Ideal sales personality in your sales team and why (hunter, qualifier, closer or farmer)
– How does your online sales line up with field sales (and how can they boost each other)

Partnerships and strategy: how to grow with partners as well

– Identify partner channels (for each startup/industry different)
– Set properties between partnerships and lean how to set it
– Short term & long term partnership evaluation and benefits

Selling for the US market: what to get prepared for, what to expect as an European entrepreneur

JURY

Sean Murphy

Hungary
Founder of ImpactScope

25 years of growing ventures in emerging and frontier markets (CEE, LatAm, Caribbean, and since 2009 in Sub-Saharan Africa). Currently building easy-to-integrate CO2 offsetting tools for digital asset marketplaces.
https://www.linkedin.com/in/seanmurphyafrica/

Katarina Hazuchova

Slovakia
Independent Environmental Analyst, Adjunct Researcher (GPoT, SIOV), Alumni of ASPEN Institute CE, IAF

Katarína Hazuchová (MA) an independent environmental analyst, speaker, publisher, adjunct researcher cooperating with GPoT Center, SIOV SK, TechsummitSK. She is the alumni of Comenius University, International Academy for Leadership (IAF), ASPEN CE, Climate Reality Leadership Corps. Among other she worked at the Ministry of Environment, Water Research Institution SK, IBM or the Diplomatic Corps.
https://www.linkedin.com/in/katarina-hazuchova-81128a18

Karolina Wojtas

Poland
Investment Manager at ICOS Capital Management | VC (DeepTech and Sustainability)

Karolina Wojtas – Investment Manager at an Amsterdam-based VC fund Icos Capital, where she is responsible for deeptech and sustainability investments in industry 4.0, foodtech, agtech and chemicals in Europe and Israel. Board Observer at Irish-based, leading inspection robotics company, Invert Robotics. Curator at Hello Tomorrow, a global organization supporting deeptech startups. Advisory Board Member at Poland Innovative Foundation and Shesnnovation Academy. Co-founder of a medtech startup and a pre-accelerator. Speaker, trainer, mentor and judge at over 70 events, conferences and workshops including Startup World Cup, Wolves Summit, MBA at the Warsaw University of Technology.
https://www.linkedin.com/in/karolina-ewa-wojtas/

Danielhastik

Daniel Hastik

Czechia
Founder | Investor | Surfer | Tech Scout | NFT Art

Daniel Hastik is Partner at NExtech Ventures and former CEO of Futurelytics, a pioneer in predictive analytics in e-commerce and the gaming industry. He established multiple online businesses in Uganda, Kenya, Australia, and New Zealand. He was also involved in data projects in the Nordics and can understand the true value in data and how that can impact any business. Currently he is managing Nextech Ventures, a VC fund with a focus on seed stage tech startups in the United States and Europe. He mentors startups and founders in data related topics, growth strategies, product scaling, and investor relations, and is active in the tech community.
https://www.linkedin.com/in/hastikdan/

Vikasmalhotra

Vikas Malhotra

Poland
Building Emerging World Startup Ecosystems | Stanford GSB Grad

Vikas, is founder-CEO of Maverick Nation, a startup community that is committed to building entrepreneurial ecosystems in emerging regions of the world. He is a Stanford graduate, speaks three international languages fluently and has lived, studied and worked in eight countries.
https://www.linkedin.com/in/vikasm01/

25 years of growing ventures in emerging and frontier markets (CEE, LatAm, Caribbean, and since 2009 in Sub-Saharan Africa). Currently building easy-to-integrate CO2 offsetting tools for digital asset marketplaces.
https://www.linkedin.com/in/seanmurphyafrica/

Katarína Hazuchová (MA) an independent environmental analyst, speaker, publisher, adjunct researcher cooperating with GPoT Center, SIOV SK, TechsummitSK. She is the alumni of Comenius University, International Academy for Leadership (IAF), ASPEN CE, Climate Reality Leadership Corps. Among other she worked at the Ministry of Environment, Water Research Institution SK, IBM or the Diplomatic Corps.
https://www.linkedin.com/in/katarina-hazuchova-81128a18

Karolina Wojtas – Investment Manager at an Amsterdam-based VC fund Icos Capital, where she is responsible for deeptech and sustainability investments in industry 4.0, foodtech, agtech and chemicals in Europe and Israel. Board Observer at Irish-based, leading inspection robotics company, Invert Robotics. Curator at Hello Tomorrow, a global organization supporting deeptech startups. Advisory Board Member at Poland Innovative Foundation and Shesnnovation Academy. Co-founder of a medtech startup and a pre-accelerator. Speaker, trainer, mentor and judge at over 70 events, conferences and workshops including Startup World Cup, Wolves Summit, MBA at the Warsaw University of Technology.
https://www.linkedin.com/in/karolina-ewa-wojtas/

Daniel Hastik is Partner at NExtech Ventures and former CEO of Futurelytics, a pioneer in predictive analytics in e-commerce and the gaming industry. He established multiple online businesses in Uganda, Kenya, Australia, and New Zealand. He was also involved in data projects in the Nordics and can understand the true value in data and how that can impact any business. Currently he is managing Nextech Ventures, a VC fund with a focus on seed stage tech startups in the United States and Europe. He mentors startups and founders in data related topics, growth strategies, product scaling, and investor relations, and is active in the tech community.
https://www.linkedin.com/in/hastikdan/

Vikas, is founder-CEO of Maverick Nation, a startup community that is committed to building entrepreneurial ecosystems in emerging regions of the world. He is a Stanford graduate, speaks three international languages fluently and has lived, studied and worked in eight countries.
https://www.linkedin.com/in/vikasm01/

Hans Dijkstra

The Netherlands
Sustainable Exponentialism

Helping startups become scaleups and investors get returns.
https://LinkedIn.com/in/jjpdijkstra

Gabriella Sódar

Hungary
Head of Acceleration at Blue Planet Foundation

As head of organizational development and Acceleration at the Blue Planet Foundation, her current role is to support companies implementing these developments and prepare them to raise capital. She supports her corporate clients with knowledge of the practices of many types of actors gained by experience of more than ten years in multinational corporate management, government and academic innovation development.
https://www.linkedin.com/in/gabriellasodar/

Adam Ďurica

Slovakia
Associate at Zero Gravity Capital

Young investment professional, working as a Senior Investment Associate at VC fund Zero Gravity Capital. Background and experience mainly in Banking (private and public). Studied in NL, degrees in financial and business economics. Founder and board member of impact entity funding social care treatment.
https://www.linkedin.com/in/adamdurica/

Gergelyjancsar

Gergely Jancsár

Hungary
SNEU - sustainabilitynews.eu, Advisor at MOL, Sustainability Expert

Gergely JANCSÁR is a sustainability expert with 15 years of experience in corporate environmental, sustainability and ESG topics. Freelancer sustainability advisor as of 2021 helping companies in developing their sustainability reports and strategies. Corporate experience at Deloitte Hungary and MOL Group previously. Founder of www.sustainabilitynews.eu portal focusing on ESG and sustainability topics in the CE region.
https://www.linkedin.com/in/gergely-jancs%C3%A1r-8b1b2834/

Tatianaaulachynskaya

Tatiana Aulachynskaya

Poland
Senior Director of Product, Growth at PandaDoc

Over the past 8 years Tanya been growing as a product manager, participating in numerous projects with broad international audience on the web and mobile. From a product perspective, she believes in user-centered design, rapid iterative prototyping, experiments and always aim at growing the core product metrics. She has a strong technical background, eye for good design, and love for data analysis. She is a big fan of remote work. For the past 3 years she has been helping distributed teams to achieve success together with better processes and tools.
https://www.linkedin.com/in/tanyaavlochinskaya/

Helping startups become scaleups and investors get returns.
https://LinkedIn.com/in/jjpdijkstra

As head of organizational development and Acceleration at the Blue Planet Foundation, her current role is to support companies implementing these developments and prepare them to raise capital. She supports her corporate clients with knowledge of the practices of many types of actors gained by experience of more than ten years in multinational corporate management, government and academic innovation development.
https://www.linkedin.com/in/gabriellasodar/

Young investment professional, working as a Senior Investment Associate at VC fund Zero Gravity Capital. Background and experience mainly in Banking (private and public). Studied in NL, degrees in financial and business economics. Founder and board member of impact entity funding social care treatment.
https://www.linkedin.com/in/adamdurica/

Gergely JANCSÁR is a sustainability expert with 15 years of experience in corporate environmental, sustainability and ESG topics. Freelancer sustainability advisor as of 2021 helping companies in developing their sustainability reports and strategies. Corporate experience at Deloitte Hungary and MOL Group previously. Founder of www.sustainabilitynews.eu portal focusing on ESG and sustainability topics in the CE region.
https://www.linkedin.com/in/gergely-jancs%C3%A1r-8b1b2834/

Over the past 8 years Tanya been growing as a product manager, participating in numerous projects with broad international audience on the web and mobile. From a product perspective, she believes in user-centered design, rapid iterative prototyping, experiments and always aim at growing the core product metrics. She has a strong technical background, eye for good design, and love for data analysis. She is a big fan of remote work. For the past 3 years she has been helping distributed teams to achieve success together with better processes and tools.
https://www.linkedin.com/in/tanyaavlochinskaya/

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